At NAB, Content Will be at the Mercy of Connectivity

随着广播公司和内容提供商前往下周在拉斯维加斯举行的NAB会议, a quiet transformation is unfolding within the world of content 和, 更具体地说, 内容交付. It isn't just content evolving, but how it is consumed 和 delivered. That's why connectivity is a major theme at this year's event.

Singing in the Digital Subway: How Livestreaming Bridges Our Need for Connection

After human connection hit an all-time low in 2020, 人们涌向像Twitch这样的在线平台，填补我们突然集体经历的空白. Streaming quickly grew to accommodate passions of all kind, from gaming to cooking to sports 和 beyond. 勒克斯Narayan, Co-Founder 和 CEO at StreamAlive, 概述了流媒体从对话氛围中受益的具体方式，并提供了流媒体可以实现这些交互以与观众建立联系的可行方法.

流媒体之战:端到端质量保证和视频分析使流媒体服务提供商占上风

在竞争激烈的流媒体领域，争夺观众留存率的战斗继续加剧. Interra Systems的Anupama Anantharaman强调了端到端质量保证的关键作用, 介质质量监控, 而深入的视频分析在满足当今视频消费者不断升级的需求方面发挥着作用，为什么这些过程的作用变得比以往任何时候都更加重要.

Considerations for Providers Shifting from QAM to IP Video Delivery Networks

传统的, controlled broadcast environments are being replaced by dynamic, 多个应用程序和服务必须和谐共存的复杂生态系统. The challenge is to maintain the quality of a provider's main service, like linear TV with dynamically inserted ads, 同时适应第三方应用程序的各种需求和潜在干扰. Yoann Hinard of Witbe discusses the challenges faced throughout this process, 包括远程监控, 动态AD插入, 以及跨设备的QC测试.

Beat the Clock: Live Sports Streaming at Scale

To succeed in streaming sports at scale, 流媒体必须致力于提供最好的视频质量和可靠的先进体验, all while cracking down on piracy. Synamedia的Simon Brydon详细介绍了如何在体育流媒体中覆盖所有基础.

广告层的崛起:流媒体商业模式如何决定我们观看的内容

In the pursuit of catalyzing profit, 一段时间以来，大型视频流媒体公司一直在从根本上改变其增长收入和削减成本的方法, 通过裁员, password-sharing镇压, licensing of catalog content to rival streamers, 和, 值得注意的是, the introduction of 广告 tiers.

Is the Future of Music Events Hybrid?

理查德·埃文斯, Senior Content 生产商 at Vizrt, discusses the future of music events 和 the ways that live events, 包括西南偏南音乐节(SXSW)在内的大型音乐节都比以往任何时候都更重视数字体验.

The (R)evolution Will Be Streamed: Shoppable TV in Our Living Rooms

UIC Digital的马克斯•海德沙伊德(Max Heiderscheid)在文章中谈到了可购物电视带来的机遇，以及在我们神圣的客厅里将内容和商业结构编织在一起的挑战.

导航云转型:数字时代广播公司量身定制的战略

The broadcast industry has identified the benefits of cloud technology, including its adaptability 和 versatility. Cloud technologies facilitate remote production 和 streamline workflows. 然而, this shift may come with an adjustment period 和 a myriad of other challenges, which broadcasters today are still overcoming.

What’s Next for AI Dubbing in the Media Industry?

安东Dvorkovich, Dubformer的首席执行官和创始人, 他写道，随着最近开发的解决方案将得到广泛应用，人工智能配音将如何极大地改变广播媒体行业. 

The Future of Sports Viewing: Free Agent Fans

Matt Del Percio of Altman Solon discusses their 2023 Global Sports Survey, 这突出了当前流媒体体育媒体格局的碎片化，这使得体育迷成为“自由球员”，可以挑选和选择要付费的服务，以及为什么广播公司现在必须重新考虑其货币化模式.

以粉丝为中心的未来:超个性化正在提升体育流媒体体验

Allan Nicholson在Harmonic讨论了当今体育直播中个性化的挑战和意义, 和 he outlines innovative personalization strategies, 强调广告技术在个性化中的关键作用，专注于提高盈利机会的目标广告.

How Open Caching is Enabling Broadcast-Scalable Streaming Success

Qwilt的Rachel Kahana Samet讨论了开放缓存如何使广播可扩展的流媒体成功, especially for live sports broadcasting.

流媒体的未来:内容、广告和互动体验的结合

Vubiquity和Amdocs的Raman Abrol讨论了流媒体的下一个阶段:内容的联合, 广告, 互动体验.

As 网飞公司 Makes Its Gaming Play, Can It Avoid Alienating Users?

网飞公司, which can trace its roots back to a DVD-by-mail rental business model, 在流媒体视频市场的未知领域中开辟了自己的道路，在某些方面仍然是这样. But how will 网飞公司 do with its recent move into the gaming space? Aaron Jacobson of Zollpa Games explores the implications for the mega streamer.

How Direct-to-Consumer Regional Sports Networks Use OTT & Companion Content for Android, Apple, Roku, Xbox & FireTV

Disrupted by the soaring costs of live game rights, 改变观看模式, 消费者继续削减有线电视服务，转而支持流媒体平台, many regional sports networks (RSNs) are in meltdown. ViewLift的Rick Allen写了一篇关于rss采用OTT新模式的创新方法 & companion content for Android, Apple, Roku, Xbox & FireTV.

Post-Game Strategies to Help Br和s Win the Super Bowl

在短短几个月内, 大多数美国人将坐下来观看一年中最大的赛事之一——超级碗. The big game is more than just an iconic time for sports fans, 啤酒, 还有鸡翅, 这也是广告业一年中规模最大、谈论最多的日子之一. 詹•陈, Connatix的总裁兼客服主管, 概述了游戏后最大化广告效果的最佳策略.

Instant Replay: 流媒体 Connect November 2023

流媒体 presented its 12th Connect virtual conference November 13 - 16, with media industry cartographer Evan Shapiro as host 和 MC. Shapiro kicked off the event with a dynamic keynote, 深入挖掘第三季度财报电话会议数据，让新闻顾问们承担责任，并对该行业给出一个不加粉饰的看法. Other highlights included The Future of Streaming with Shobana Radhakrishnan, Senior Director of Engineering at Google TV, 和 several panels covering topics such as Cloud Workflows for Streaming 和 CTV, Optimizing Live Streams at Scale, How Codec Patent Pools Will Impact Streaming in 2024, Making 在线直播 和 VOD 更多的 Accessible, 在线直播 Technology Trends, 和更多的.

Navigating the New Media Revenue Frontier: Unifying Strategies for Success

这篇文章由Lindsay Van Kirk的op重点介绍了收入管理技术的最新发展, 以及云原生和模块化方法如何使媒体品牌能够统一其现有系统并提供更快的投资回报率. 柯克为媒体专业人士在这一动态环境中导航提供了实用的见解和建议.

The Future of CDN Technology: Unlocking the Next Frontier in Video Streaming

The video streaming market is booming, 和 as video streaming consumption continues to soar, 内容交付 network (CDN) technology needs to evolve rapidly to keep up. Broadpeak的Damien Sterkers讨论了当前流媒体面临的挑战以及应对这些挑战的措施.